Featuring the electric motorcycle “New Honda CUV e:” and the highly anticipated flagship big scooter “New Honda Forza750” at Motor Show 2025. 

Honda, represented by Thai Honda Co., Ltd. and Honda Automobile (Thailand) Co., Ltd., continues its collaboration to showcase a comprehensive lineup of products, including cars, motorcycles, and power products, at the Motor Show 2025. This emphasizes Honda’s commitment to being a brand that stands alongside Thai society, bringing happiness and driving freedom through diverse products and services.

Exhibition Zones

The booth is divided into three main zones for convenient viewing:

1. Product Zone: 

   – Honda City Hatchback DRIVAL: A special edition car with upgraded sporty and bold design.
   – New Honda Forza750: The flagship big scooter with cutting-edge technology and top-class performance.
   – New Honda CB1000 Hornet SP: A super naked bike with a revamped design and advanced riding technology.
   – New Honda Monkey Chrome Legacy: A limited edition model celebrating Thai Honda’s 60th anniversary.
   – All New Honda Scoopy x Kuromi: A collaboration model launched for the first time, limited to 2,000 units.

2. Innovative Zone: 

   – Honda e:N1: Honda’s first 100% electric SUV, available for reservation and purchase.
   – New Honda CUV e: An electric motorcycle redefining modern design and performance.

3. Lifestyle Zone: 

   – Showcasing Honda products that reflect the lifestyle of the new generation, including SUVs and adventure-style motorcycles.

Mr. Yuichi Shimizu, President of Thai Honda Co., Ltd., stated, “This year marks the 60th anniversary of Thai Honda, and as a gesture of gratitude and to create something special for everyone, Honda motorcycles are committed to delivering new value through products that cater to every lifestyle. Combining advanced innovations, we aim to enhance the riding experience with nine new models this year.”

The Honda Technology lineup is led by the New Honda CUV e:, an electric motorcycle with the concept of ‘Smart Ride, Future Ready.’ It stands out with its modern design and features LED headlights and taillights. Riding efficiency is enhanced by the Honda RoadSync duo technology (available in the Connectivity model) and a reverse assist system that makes riding even more convenient. It also includes a large 7-inch TFT display (Connectivity model; 5-inch for the Standard model). The bike supports three riding modes: Sport Mode, ECON Mode, and Normal Mode. Additionally, it offers a top speed of 83 km/h and a range of over 70 km per charge.

The electric motorcycle “New Honda CUV e:” is now available for rental in two models: Standard and Connectivity. It comes in two colors—Mat Gunpowder Black Metallic and Pearl Jubilee White. Interested individuals can register for special rental offers exclusive to the Bangkok Motor Show 2025, limited to only 100 slots.

This is followed by the Honda E-Clutch technology, now incorporated into the 300cc class motorcycles, featured in two models:

The “New Honda CL300” is available in Mat Gunpowder Black, with a suggested price of ฿159,900, and the “New Honda Rebel300” is available in Pearl Shining Black, also priced at ฿159,900.

Additionally, Honda introduces the “New Honda ADV350”, an SUV bike equipped with a new 5-inch TFT display and the modern Honda RoadSync connectivity system. It also features a redesigned multi-function controller for versatile operation, delivering exceptional performance. The Standard Type is available in three colors: CANYON RED (Red-Black), OCEAN BLUE (Blue), CHARCOAL BLACK (Black). The suggested price is ฿189,900.

Apart from the Standard model, Honda also offers a Special Edition designed by H2C by Honda, tailored for true adventure enthusiasts. The “New Honda ADV350 Unstoppable Touring Edition” features a full set of 11 custom accessories, enhancing its style and functionality. It is priced at ฿204,400.

Introducing another highly anticipated flagship model in the 750 Series, the New Honda Forza750. This flagship big scooter offers top-class performance with a 750cc OHC 4-valve 2-cylinder engine paired with Dual Clutch Transmission (DCT) for smooth, clutch-free gear shifts, bringing the DNA of powerful big bikes to the streets. It features a redesigned 5-inch TFT display for improved visibility, connectivity with the Honda RoadSync system, and four riding modes (Standard, Rain, User, Sport) for enhanced control. Additionally, the Cruise Control system makes it perfect for long-distance and urban touring, offering automatic speed regulation for comfortable rides.

The New Honda Forza750 boasts a bold, sporty, and premium design. It is equipped with dual LED headlights and Daytime Running Lights (DRL), built-in turn signals for a sleek look, 17-inch front wheels and 15-inch rear wheels, and 41mm upside-down front suspension for improved smoothness and stability. The larger electronically adjustable windscreen offers 25% more coverage and can be raised up to 120mm.

The New Honda Forza750 is available in three new colors: mat warm ash metallic (brown), mat ballistic black metallic (black), and iridium gray metallic (gray). The introductory price is ฿419,000.

Following this, the New Honda CB1000 Hornet SP takes center stage as a top-class super naked bike. It combines race-inspired power with an aggressive sporty naked design, powered by a 1000cc 4-cylinder inline engine for best-in-class performance. Equipped with fully adjustable Öhlins suspension, Brembo brakes for precise stopping, and a 3-level Quick Shifter, it offers effortless control. Additional features include Throttle-by-Wire, five customizable riding modes, and Honda Selectable Torque Control (HSTC) to balance front and rear wheel rotation. The bike’s advanced 5-inch TFT display integrates with smartphones via the Honda RoadSync application, with convenient backlit handlebar controls for seamless connectivity.

The New Honda CB1000 Hornet SP is available in Mat Ballistic Black Metallic, with an introductory price of ฿489,000.

For the Fashion A.T. enthusiasts, Honda proudly presents the exclusive “All New Honda Scoopy x Kuromi Limited Edition.” This is the first collaboration model of the All New Honda Scoopy, launched to celebrate the 20th anniversary of Kuromi, the mischievous character from Sanrio. Designed with the concept “The ICONIC Sassiness: Your Trendy Troublemaker,” the vehicle combines Kuromi’s signature black-purple color scheme with playful patterns covering every detail of the motorcycle. It features standout elements like a 3D 20th Anniversary Emblem sticker and a Serial Number sticker running from 0001 to 2000. Each unit comes with a special Box Set, including a Honda Smart Key with a Kuromi-themed case, a helmet, and a long-sleeve Kuromi shirt perfectly matching the vehicle. The All New Honda Scoopy x Kuromi Limited Edition is limited to only 2,000 units and is priced at ฿60,800, with reservations exclusively at the Bangkok Motor Show 2025 and Honda Wing Centers nationwide.

Following this, Honda introduces the “New Honda Lead125” with a new Matte Gray color, perfectly embodying a minimalist aesthetic. This Special Edition aligns with the concept “Minimal Matters: Minimalism is Key to Harmony”, showcasing a red emblem, sporty front styling, red shock absorbers and brake calipers, and matte black wheels for an enhanced sporty look. It features LED taillights and a full range of functions ideal for urban users. The New Honda Lead125 Special Edition is available in Matte Gray and Black at a suggested price of ฿62,500.

In celebration of Thai Honda’s 60th Anniversary, Honda presents the “New Honda Monkey Chrome Legacy” Limited Edition, a specially customized model featuring a stunning chrome design throughout. Highlights include a chrome fuel tank, side covers, and black leather seats adorned with stainless steel studs for a classic, luxurious look. The 3D Soft Emblem commemorates Honda Monkey’s iconic legacy, and the Chrome Edition Serial Number makes each unit unique. Specially designed silver metallic helmets perfectly complement the vehicle. The New Honda Monkey Chrome Legacy is priced at ฿117,000, with pre-orders available exclusively at the Bangkok Motor Show 2025 and all CUB House Flagship Stores from March 26, 2025, to April 6, 2025.

Additionally, Thai Honda showcases its future vision by expanding into the marine engine market with the “All New Honda BF250 V6” Outboard Engine, recently launched and on display at the Bangkok Motor Show 2025.

Interested customers can visit the Honda booth (A26 and M1) at the 46th Bangkok International Motor Show held at Challenger Hall 1, IMPACT Muang Thong Thani, from March 26, 2025, to April 6, 2025. A wide range of special offers for Honda products will be available at the event and Honda showrooms nationwide.